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RALPH LAUREN POLO / Eyewear


Effortless luxury is what defines Ralph Lauren—a premium lifestyle brand that is very American, laidback and trendy. Ralph Lauren Polo is the sportier, playful collection of apparel and accessories from the luxury label. Ralph Lauren Polo represents a paradigm shift for the parent brand considering its history that is very formal. When Ralph Lauren started this journey, neatly knotted ties were the only offering. These were elegant creations meant to complete a formal attire.

A creative journey that is close to 50 years and still underway has retained this sleek sense of styling across all its offerings, from apparel to fashion accessories. Sportswear is not something Ralph Lauren was renowned for. However, the creation of Ralph Lauren Polo meant that the luxury brand could cater to a larger audience, appreciating buyers who were already hooked on to the Ralph Lauren range of premium lifestyle products.

During 1970s, Ralph Lauren entered the film fraternity and immediately made an impression by designing bespoke luxury wear for the cast of Great Gatsby. During the 1970s, Ralph Lauren evolved as a slightly rebellious lifestyle brand but not outrageous. During the 1980s-90s, Ralph Lauren went more mainstream and set-up boutique stores across metropolitans that had ready consumers for exclusive fashion wear. Ralph Lauren managed global recognition with its signature polo shirt. What started during the 90s as a way of relaxed, luxury apparel eventually turned into a range of polo shirts that are regarded as true classics—even today!

Ralph Lauren caters to an international audience, buyers who look forward to the pre-fall and seasonal collections, expecting something new with childlike curiosity. From luxury apparel to fragrances, and home furnishings, all Ralph Lauren creations have an underlying degree of sophistication. Polo Ralph Lauren uses the same approach to attain success in the casual wear marketplace—a consumer demographic that hasn’t always seen luxury brands offer loads of options.

The Ralph Lauren Polo collection includes sporty, designer eyewear. The emphasis is on relaxed aesthetics and sleek frames. The lenses are colorful and influences include all things vintage. You might come across illustrative shapes like aviators and square-shaped frames here. Expect lightweight lenses, 100% UV protection, and elegant frames. Just like Ralph Lauren once said—fashion has no age, time or trend, it is enduring…

We urge you to explore from a wide range of Ralph Lauren Polo eyewear, including sunglasses with acetate, silver, and metallic frames...

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